Subscription Rules 2027: A Guide for Publishers
What the new consumer subscription rules mean for magazine and B2B publishers from 1 January 2027, and what to change before then.
Guides and tools
Guides and free tools for subscription publishers
The things we get asked about most, written down properly. Subscription rules, renewals, audits and choosing a system, from people who've run circulation for decades.
Guides
Longer, practical guides we keep up to date as the rules change.
Subscription Reminder Wording: Examples for 2027
Worked examples of key information, renewal reminders, cooling-off notices and end of contract notices for a magazine subscription.
Free tools
Calculators and checklists. Nothing to sign up for, and nothing you type leaves your browser.
Subscription Renewal Rate Calculator
Work out first-time and ongoing renewal rates, what lapses cost you, and what a five point improvement is worth.
Gone-Away Cost Calculator for Print Publishers
See what copies posted to gone-aways and bad addresses cost you each year, and what halving the rate would save.
Subscription Rules 2027 Checklist for Publishers
Every change a publisher needs to make for the January 2027 subscription rules, as a checklist you can tick off and print.
Comparisons
Straight answers to the "which should we choose" questions, including when we are not the right fit.
In-House or Bureau? Running Your Subscriptions
A fair comparison of running subscriptions in-house versus using a bureau: cost, control, staffing, audits, data and the hybrid option.
Subscription Software for UK Publishers Compared
The subscription and circulation systems UK publishers shortlist, grouped by the kind of publisher each is built for.
UK Subscription Bureaux Compared
The UK subscription bureaux publishers use, what each says it offers, and the questions to ask before choosing one.